Fiyin Toyo: An Extraordinary Marketing Guru

Fiyin Toyo: An Extraordinary Marketing Guru

Fiyin Toyo is the East and West Africa Marketing Manager at GlaxoSmithKline Consumer Healthcare, the world’s largest pharmaceutical multinational company that deals with the development of innovative pharmaceutical medicines, vaccines, and consumer healthcare products with responsibility for Nigeria, Kenya, Mauritius, Uganda, Tanzania, Ethiopia, Madagascar, Ghana, and Gambia. 

As a marketing professional, Fiyin Toyo has a track record of driving brand equity, shares, and accelerated growth. She has worked on award-winning campaigns such as Coca-Cola Nigeria’s Share a Coke (Campaign of the year, 2015). Guinness Nigeria’s Orijin launch (Brand of the year, 2015). Fanta Play Quiz (3rd place best use of digital, 2013). 

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She is well experienced in managing world-class brands with a strong presence globally across brand management, innovation, digital marketing, training, and recruitment across Africa and Europe.

Fiyin Toyo is a graduate of Psychology from Loughborough University, UK. She earned a Master’s degree in Public Relations from the University of Arts, London and a Diploma in Professional Marketing from the Chartered Institute of Marketing, UK. She currently serves as the West Africa Marketing Manager: Oral Health at GlaxoSmithKline Consumer Healthcare. 

Aside from being a chartered marketer, Fiyin is a seasoned speaker who has spoken at many industry conferences and networks across Nigeria, Kenya, Turkey, Pakistan, and the UK including Mobile West Africa, The Future Project, Destination Africa, Oral Health Middle East Africa Conference; to Name a few. Alongside her booming career at GlaxoSmithKline, Fiyin Toyo is the founder of EmpowerU Career Consulting where she coaches on “How to Land a Job at a Multinational Company”.

Having started her career in the recruitment industry, Fiyin Toyo is an avid believer in the power of knowledge transfer and helping people rise to become the best they can be. This passion inspired her to start EmpowerU; an emerging enterprise that trains and equips individuals with employability skills and tools they need for the future of work.

Based on the impact of her work, Fiyin Toyo has received seventeen Global Recognition Awards at GSK for innovation, performance, teamwork amongst others. 

She is a two-time winner of the CEO’s MVP Award at Sponge, West Africa.

Fiyin Toyo has been featured on the YNAIJA Powerlist for Corporate Nigeria twice and was nominated for the renowned Future Awards Africa Prize in the professional service category for excellence and impact in the corporate world. Fiyin Toyo has also been featured on The Business Day, Channels TV Rubbing Minds, Arise TV, West African Careers amongst others.

Fiyin Toyo: An Extraordinary Marketing Guru