Rite Foods Limited
Rite Foods Limited is an indigenous Nigerian food and beverage company that specializes in the manufacture of sausage rolls, soft drinks, premium drinking water, and energy drinks. The company is a major player in the Fast-Moving Consumer Goods (FMCG) Industry in Nigeria.
Rite Foods Limited was launched in December 2007 as a subsidiary of Ess-Ay Holdings Limited. Ess-Ay Holdings Limited is the parent company co-ordinating and consolidating a number of companies, including Fototek Industries Limited, Photo Palace Limited, Prints Specialty Ltd and Top Communications Ltd. Ess-Ay Holdings Ltd. Ess-Ay Holdings was incorporated in 1963 and dominated the photography industry in West Africa for 40 years until the advent of digital photography in the mid – 2000s, when they decided to diversity into the FMCG sector with the Rite Foods Limited.
Rite Food Limited’s portfolio presently features 4 brands – The Sausage brand, Soft drinks brand, Premium water brand and the Energy drinks brand.
The company started out with the production of sausages after its product registration with NAFDAC in January 2008. The first Roll produced was the Rite Sausage Roll targeted at young consumers in educational institutions in Nigeria. Bigi Beef Sausage Roll was introduced by the company in 2010 and it became an instant success. In October 2011, Rite Food Ltd started the production of Rite Spicy Beef which received high acclaim for its novelty and ingenuity. It was widely accepted in the market, as it gained a considerable amount of market share thereafter. Currently, Rite and Bigi Sausage rolls are part of the market leaders in the Nigerian sausage industry.
In 2016, Rite Food Limited started the production of Bigi Soft Drinks with 6 flavours – Cola, Orange, Tropical, Apple, Bitter Lemon & Lemon and Lime, all available in 35cl, 50cl and 60cl. Shortly after, under its Premium Water brand, the company introduced Bigi Premium Drinking water and added Bigi Soda water to its Soft Drink brand. Bigi Premium table water is available in various sizes, such as the 50cl, 75cl and 150cl sizes. Recently under their Energy Drinks Brand, Fearless Energy Drink was introduced into the market in Classic and Red Berry flavours. Bigi Soft Drinks are gradually increasing their market share and competing with older & more established brands.
The Rite Sausage and Beverage products are produced in world-class facilities that follow global best practices for food and beverage production.
For more information, please visit https://www.ritefoodsltd.com/.