Home Industry Simi Signs Music Deal with Apple’s Platoon Records

Simi Signs Music Deal with Apple’s Platoon Records

by RefinedNG

Simi Signs Music Deal with Apple’s Platoon Records

Simi Signs Music Deal with Apple’s Platoon Records

Award-winning singer, Simisola Ogunleye, popularly known as Simi, has signed a partnership deal with Platoon, a UK-based record label owned by Apple Music.

Platoon is an innovative platform for creatives. It was founded by veteran Denzyl Fiegelson and Saul Klein from the creative and tech industries. Platoon is on a mission to discover the very best emerging talent (musicians, artists, writers, filmmakers, designers) and provide them with the platform to create, distribute and commercialize exceptional creative work. The platform was acquired by Apple Music in 2016 to enable artists to distribute their music independently.

Platoon has also handed out advances to various African acts especially in Nigeria, Ghana and South Africa, in the last three years.

Simi shared the news via her Twitter page saying “New week and new deal. I’m officially part of the @weareplatoon family!”

The Duduke crooner also shared a video montage of herself and announced the coming of her next studio project titled ‘Restless’ EP.

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Simi Signs Music Deal with Apple’s Platoon Records

“I am a singer and songwriter. I have been singing for a decade now. The influences I had in music especially when I was young were Lauryn Hill and Asa as well. I love Adele,” Simi said in the montage.

Simi further stated” Platoon definitely stood out for me because of the energy. When you are doing art, it is always important for everyone to be on the same wavelength. It was like a no brainer for me.”

The CEO of Platoon Records, Denzyl Feigelson, welcomed Simi to the Platoon family saying, “We are really looking forward to seeing your music spread out to the entire globe, which it should.”

The development comes months after Florence Otedola, popularly known as DJ Cuppy, also signed with Platoon Music before the release of ‘Original Copy’, her debut EP. Mr Eazi was also recently signed by label.

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